posted on December 11th, 2007 in Content, Information Design, Merch, Merchandise, Monetizing, Podcast, Tiki Bar TV 

Tiki Bar TV launches the Lala Pinup Calendar

Tiki Bar TV’s Lala Fastwaster now has a pinup calendar. Artfully rendered by Vancouver visual effects artist and increasingly-popular pinup illustrator Kevin Genzel (thethirdsequence.com) this calendar achieves a lot more than meets the eye. For thousands of Internet Geeks, saying “Lala Pinup Calendar?!” will doubtless be more than enough to capture credit card numbers. But this hits a trifecta, well, ok, maybe a quadfecta.

• “Lala Pinup?!” - Understood
• Direct Function - By actually providing real utility, it increases the impulse purchase likelihood because “Hey, I need a calendar anyway…”
• Shibboleth - Tiki Bar TV now offers another product that lets fans identify themselves as “in the Tiki Bar TV Fan Club”
• Brand Deepening - The genuinely authentic rendering of these illustrations itself reinforces the cool retro vibe which spans other Tiki Bar TV elements.

All these elements together just deepen and expand the Tiki Bar TV brand. We’ve already mentioned their truly awesome original Charooba Mug here. Charooba is the Tiki Bar TV mascot made into an actual Tiki Mug. (A coffee table book that ITSELF becomes a coffee table!) This wicked, green glazed creature is a must own for any serious fan of the show and anyone who calls themselves a Tiki Collector. Buy them both and be done with it.