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Daily Archive › October 15th, 2007
Awards Announced For Europe’s First Machinima Festival // GamesIndustry.biz
The first machinima festival to be held in Europe took place at DMU in Leicester and in Second Life this weekend (12-14 October) and included a packed awards ceremony which recognised some of the best talent in this quickly-growing genre.
Machinima is a fusion of film-making and […]
posted on October 15th, 2007 in News
Last week:
- Reuters covered online advertising dollars, stating “…some media veterans worry that expectations for online advertising may be getting out-sized. Increasingly, they say, too much media depends on advertising as the only source of revenue.” Other folks reportedly think there will be more than enough dollars to go around. Either way and in general, Undies would do well to diversify their revenue streams, especially if they depend heavily on advertising.
- I first saw this Reuters info in Steve Rubel’s post “Web 2.0 Economics 101,” which closed with, “If you’re a start up or an advertiser, pay attention to these two trends. They will have a big impact. It’s going to get very hard for advertiser-supported startups to get any scale when it comes to revenue.” Again, if you rely heavily on advertising, look to your online store, conventions, sponsorships, donations, and other sources. Your fans dig you and are eager to help.
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